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The Alternative Blog

A Winter’s Tale

How to make your home Christmassy… Tis the season for dressing up our homes. We asked a few of our Alternative friends for their festive interior tips and how they plan to spread some holiday cheer indoors.

LEOPARD IS A NEUTRAL – ERICA DAVIES

Erica Davies takes to us about her love of Leopard, now extending to her home where she has Alternative’s indulgent faux fur British wool carpet in her bedroom!

WINNING TARTAN

Sophie Anne Campbell, winner of Glasgow School of Art and Alternative Flooring design competition, shares her story…

Emily Murray Interior Designer Stairs

An Alternative Home: The Pink House, the next chapter…

Emily Murray, founder and editor of the award-winning blog and brand The Pink House explores new parts of her home, talking interiors, colour and carpet.

Alternative Cottage Charm with Kemi Lawson

Colour and texture with a splash of Nigerian and Jamaican heritage best describe Kemi’s home style. Here’s our Q&A with Kemi, founder and editor of Cottage Noir…

Dee, Dermot and Deco

Inside Dee Koppang O’Leary’s home: the London based Norwegian TV and film Director shows us her brand new carpet runner by Alternative Flooring.

BOLD BRITISH DESIGN

Emilio Pimentel-Reid talks to us about his brilliant new book Bold British Design.

FESTIVE, FABULOUS AND FUN

Do you want to know how Alternative Flooring’s creatives really do Christmas? Here they share an imaginative tip or two about how to dress their homes for the festive season.

IS BLACK THE NEW PINK?

We caught up with Emily Murray from The Pink House for an update on how to decorate children’s bedrooms. Find out how in our latest blog post.

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The Edit - home style by Alternative