This October we’re celebrating Wool Month in an exciting partnership with Campaign For Wool and…
Read More →
The Alternative Blog
Turn your home into a cosy sanctuary as the warm breeze of the British summer…
Read More →
As the love for English Country home décor grows, the timeless charm of all things…
Read More →
Is there such a thing as having too many choices in interior design? For many,…
Read More →
Transform your home with a fresh, rejuvenating look this summer. As summer décor trends shift…
Read More →
Sandra Baker, known as the @_the_idle_hands to her followers on Instagram, is admired for her…
Read More →
With Bridgerton now back on our screens, the charming features of Regency-style décor have surged…
Read More →
Anywhere Rope Natural Carpet Refresh your home with a breath of fresh air this spring.…
Read More →
Jessica Jonzen is the Co-Founder of digital homes and lifestyle magazine The Home Page, and…
Read More →
Amira Hashish, aka @thedesigneditor, is a seasoned editorial and Creative Director with 20 years of experience…
Read More →
We relished the chance to team up with Ella Doran, Margo Selby and Divine Savages with their magical patterns reimagined as arty runners.
Art without walls: an Alternative experience at Britain’s first dedicated sculpture park. Read our exclusive interview with Amanda Peach from Yorkshire Sculpture Park (YSP) and find out how the ‘Waterlake’ runner by Ella Doran for Alternative Flooring was created.
We caught up with Emily Murray from The Pink House for an update on how to decorate children’s bedrooms. Find out how in our latest blog post.
Award-winning homewares designer Ella Doran tells us about what inspired Sheep to Seat, Fleece to Floor project in our Q&A….
