10% discount on made to measure and ready-made rugs and runners with AUTUMN10

close basket

Your favourite products have been saved in your wishlist, click the heart to view them anytime.
View Wishlist

Creative Collaborations.

Meet the British designers we have worked with over the years to create textile floor art stamped with personality.

Margo Selby

Diva Weaver

From fun Quirky patterns to bold designer striped carpets, we have worked with Margo on numerous award winning carpet ranges. We love her use of colour and how she transforms her stunning fabric designs into carpets and floor coverings. Playful. Eclectic. Crafted. 

Ashley Hicks

Interior and Furniture Designer

A pillar of the design and architectural world, working with British furniture and interior designer Ashley Hicks has been a joining of like-minded creatives with a love of pattern, carpet and eclectic decor. 

Ben Pentreath

So much more than a Shopkeeper

An interior and architectural designer, shopkeeper, author and journalist.  From his two design studios in the heart of London’s Bloomsbury, Ben works on a huge variety of buildings. He is renowned for his fresh approach to classical and traditional design and injects a strong use of colour and pattern into his interiors.

 

Ella Doran

Award Winning Designer

Ella Doran first set up her homewares business in the late 90s, quickly winning fans and plaudits for her pioneering application of photography-based images and patterns onto functional, household products. Ella’s boundless curiosity and great eye for colour, nature and form ensure that her homewares are always innovative and inspiring.

Divine Savages

British Design Duo

Divine Mission: to inject a splash of wonder into your home with collections that reflect their passion for daring design and patterns with a flourish of both the divine and the savage. So, with this in mind, is it any wonder why we jumped at the chance to collaborate with this pair of bold maximalists?

Student Winners

Nurturing aspiring design talent

Supporting up-and-coming talent is really important to us. Students bring fresh ideas, fresh vision and are the future of design. By sponsoring student competitions held by industry pillars such as British Wool and The Campaign for Wool, we not only support these talented creatives, but increase their exposure and even turn their winning visions into real life floor coverings for you to have in your own homes. 

Insta — spiration

Follow us on Instagram for all of the latest on products and trends.
Tag photos of your home with #alternativeflooring.

Sign up for Alternative News Sign Up!

Subscribe to our newsletter to receive fun and fabulous interiors inspo straight to your inbox. 

By joining our mailing list you consent to having your data processed as shown in our privacy policy.

The Edit - home style by Alternative